News & Media


#TourismFridays #FestiveFridays



Provincial #Lilizela Awards 2016



#TourismFriday: Kudus Rus and Gogos Game Drive with MEC



#TourismFridays: Night with the stars and Game Drive


#TourismForAll #AReYengBokoneBophirima #TourismMonth #ParkOpenWeek

spring-conferencing-venue spring-conferencing-saf


#TourismForAll #AReYengBokoneBophirima #TourismMonth #TourismFridays

Spring Fiesta Day Taung Sept 2016

Spring Fiesta Day at Taung Hotel School

#TourismForAll #AReYengBokoneBophirima #TaungHotelSchool #TourismMonth


Sun City’s Sympathy SleepOut™ collects winter warmers and food for vulnerable children

Sun City’s executives and employees spent the night under the stars on 28 July 2016 to raise awareness and collect necessities for local charities as part of the Sun International Sympathy SleepOut™. With no shelter and temperatures plummeting, they experienced firsthand the brutal cold and hardships people living on the streets endure every day.

Sun City’s Sympathy SleepOut™ was aligned with the Sun International CEO SleepOut™ hosted in Johannesburg on the same night. The CEO SleepOut, founded in Australia in 2006, challenges local business leaders to join the global movement to raise funds, awareness and empathy for homelessness and the challenges faced by vulnerable children. The inaugural South African Sun International CEO SleepOut in June 2015 raised more than R26 million. Many of the country’s top business leaders have already registered to participate in this year’s event.

Through its Sympathy SleepOut™, Sun City collected over 1 000 blankets as well as clothes and non-perishables to be distributed to these deserving children’s charities in the North West – Itekeng Orphanage in Phatsima Village, Godisanang OVC in Mafenya Village and Ledig OVC in Ledig Village.


“Spending the night out in the cold on a winter’s night was an eye-opener for everyone who participated. We want to thank everyone who kindly supported our campaign by making a donation. Our local children’s charities depend heavily on the support they receive from the public and local businesses in order to continue providing their invaluable services to their communities,” says Mike van Vuuren, managing Executive at Sun City.

For more information about Sun City and the reloading of the Entertainment Centre visit #NewSunCity. Connect with us on Facebook SunCitySA or Twitter SunCityResortSA. Remember you can now book flights to Sun City

Through its Sympathy SleepOut™, Sun City collected over 1 000 blankets as well as clothes and non-perishables to be distributed to deserving children’s charities in the North West. Pledging the blankets to charity are Mike van Vuuren (Sun City Resort General Manager), Johan Scheepers (General Manager: Hospitality), Aubrey Nappie (Sun City HR Executive) and Raul De Lima (Sun City Resort General Manager).


20th Annual Bray July

Touted by its fans as the biggest dessert horse race in the land, Bray July is an annual horse race event taking place in the red kalahari sands of a small dorpie called Bray, in the District of the legendary Mama Ruth Segomotsi Mompati and the Taung Skull. This is soon to be dubbed the biggest Horse Race to take place in a small dorpie. Bray is a small town situated in Kagisano-Molopo Local Municipality, about 160km from Ganyesa. The event will take place on the 16th July 2016 in Bray, with sizeable R250 000.00 horse racing prize money.

The North West Gambling Board which regulates gambling activities in the Bokone Bophirima, has issued a special temporary Totalizator License and Special Permission to hold a Horse Race Meeting in terms of section 56 and 59 of the North West Gambling Act, 2001 (Act No. 2 of 2001), as amended, read together with Regulations 283 and section 48 (2) of the National Gambling Act, 2004 (Act No. 7 of 2004) to Bray July Recreational Club which has been organising the event since 1997.

Dubbed the desert race by MEC for Tourism in the North West Province, Honorable Desbo Mohono, Bray July was established by a former rugby star Mr Frik Du Preez who saw the unique offering of the Kalahari Desert to international horse racing.

The Bray July is the only horse racing event in the North West province and biggest bush race in South Africa. The District municipality is South Africa’s largest beef producing, with Hereford cattle the most popular, hence proclaimed the “Texas of South Africa”. The red sands of the Kalahari, the natural horse race turf, safari camping experience and farm workers used as jockeys… like no other makes Bray July a worthwhile experience.

With over 4000 patrons annually, the event attracts enthusiasts from across South Africa and neighbouring countries like Namibia, Botswana and Lesotho the community directly and indirectly benefits from the economic spin offs. The event also presents an opportunity for social cohesion for people of the North West and the country to come together for a unique get-together which many years ago would not have been possible.

In line with the pillars of Bokone Bophirima Government of:

  1. Saamtrek – Saamwerk
  2. Threading Agriculture, Culture and Tourism (ACT)
  3. Promotion of Villages, Townships and Small Dorpies (VTSD)

The North West Department of Tourism, along with its agency The North West Tourism Board in partnership with Office of the Premier, North West Gambling Board, Dr. Ruth Segomotsi Mompati District, Kagisano-Molopo Local Municipalities and other stakeholders have pledged to grow and convert Bray July into one of the most attractive brand properties in the country. They have equally pledged that they will continue to push the clarion call to Rebrand, Reposition and Renew (RRR) Bokone Bophirima as a preferred tourism destination of choice.

As a rural tourism product, the annual Bray July offers a sporting experience with enhanced natural attractions found in the Kalahari like camping, hunting, game drives, craft markets, kids outdoor games, food and wine tasting, pageant, sports, music festival, desert hiking and many more supporting attractions.

Ready your camping, hunting and recreational gear and come join us at the 20th Anniversary of Bray July!

> Download Official Press Release <

Bray July 2016 Media Launch

21 June 2016

The North West Provincial Government held its National Media Launch of Bray July on 21st June 2016 in Johannesburg. This event was to share information on this unique event that is to be held in Bray on 16th July 2016.

Speaking about the event it was communicated that the operational objective of the event is “To be the biggest Horse Racing Event ever to be held in a small Dorpie in South Africa and on the continent.

The strategic vision as explained by the Hon. Mayor of Dr. Ruth Segomotso Mompati is, “To grow the economy of Bray and its surrounding areas.”

Bray is a predominantly rural area and is the epitomy of what the area has been described as the Texas of South Africa. As such it is important to have events such as these to assist in boosting economic growth within the region. This is especially important as the drought has forced farmers to sell their livestock.

“An event such as this brings wealth and assists the locals in making a living,” explained Mr. Friek Du Preez, founding member of Bray July.  He further went on to reiterate that the unique selling point of the event is that it “gives one the opportunity to see normal farm workers partaking in horse racing as jockeys and enjoying safari like no other. This makes for a worthwhile experience and an opportunity for the community to benefit from the spin offs.”

There will be several other events taking place besides the horse racing such as a poitjie kos competition, a beauty pageant, folk dans competition, netball and soccer competitions, craft markets and so many more.

The public is welcome to come to Bray and enjoy in the festivities of a different kind.

Objectives of Bray are:

  • Economic growth
  • Social Cohesion among the Bray Community
  • Address social challenges (Drugs, alcohol abuse, non-attendance of school etc)
  • To address transformation issues in the Bray Precinct
  • Game Farming Connection in the Bray area (Best Game Farms are in Bray, this could prove as a catalyst to stimulating economic growth)
  • Infrastructural Development in the area
  • Leadership stimulation and sense of self-worth among the Bray Community

Change Management re: social landscape of Bray

> Download National Media Launch Statement <


25 May 2016

The strong rebound in tourist arrivals in the first quarter of this year supports expectations that the tourism sector in South Africa is in for a bumper year.

Arrivals for the first three months of 2016 grew by 18.7%, compared to the first quarter of 2015. In March alone, the number of tourists who visited South Africa improved by 23.4%, compared to March 2015, according to the Tourism and Migration Report released by Statistics South Africa this week.

Tourism Minister Derek Hanekom said the persistent surge in arrivals boded well for the potential of tourism to stimulate a range of economic activity and create jobs across the industry’s diverse value chain.

“The remarkable increase in arrivals recorded in March could be attributed to the Easter holiday falling in March this year, while it was in April last year,” cautioned Minister Hanekom.

“But the spectacular overall growth in tourism is part of a trend which started towards the end of last year and played out strongly during our high season. It shows that tourism in South Africa has the enduring capacity to support and grow our national economy. Our task now is to maintain the positive trend by improving our performance throughout the year.”

The United Kingdom continued to be the main source of overseas arrivals in the first quarter of 2016. UK arrivals increased from 129 220 in 2015 to 147 639 in 2016, a growth of about 14.3%. Arrivals from China in the first quarter of this year grew by 65.2% compared to last year, and arrivals from India grew by 16.9% during the same period.

Minister Hanekom said the growth from China indicated that the decision of the South African Cabinet to implement a revised visa application process for China has paid off immensely. Accredited Chinese travel companies can now apply for visas on behalf of their clients, making the process much easier for travellers to South Africa.

“The current exchange rate has benefited tourists from several source markets. They are finding incredible value in visiting South Africa,” said Minister Hanekom.

“All spheres of government, our partners in industry, entrepreneurs and communities must continue working together to make the best of the bumper year we expect.

“The strong performance during peak season points to the great potential of attracting more visitors in different seasons throughout the year. SA Tourism and the industry are now working together on a counter-seasonal marketing strategy that is aimed at achieving this.

“Leaders in the tourism industry are working closely with government to accelerate tourism growth, its contribution to the national economy and the creation of more jobs in the future,” said Minister Hanekom.

Issued By South African Tourism

Download Official Press Release <


Official opening of new Magaliesberg Biosphere Hiking Trail

 13 May 2016

The Harties Cableway, the Ostrich Manor Eco Lodge and Silkaatsnek Nature Reserve have joined forces to create a unique Hiking Trail in the Magaliesberg Biosphere. Together with an experienced and knowledgeable guide from the Ostrich Manor you will go on a Hiking Safari through the Silkaatsnek Nature Reserve, which is part of the Core Zone of the by UNESCO proclaimed Magaliesberg Biosphere. Silkaatsnek is home to abundant bird life and some of Africa’s magnificent mammals, including giraffe, zebra, kudu and red hartebeest. Unfortunately you’ll have to leave the Nature Reserve again as the hike continues, but the guide will make sure to keep you entertained with interesting stories and fun facts about the cultural history and special vegetation and birds of the Magaliesberg while hiking up the mountain. The effort will be worth it once reaching the top where you can enjoy the spectacular views over the Hartbeespoort Dam and surrounding areas. There will be enough time for refreshing drinks and snacks at the top station of the Harties Cableway before one of the safe and comfortable cable cars takes you down the other side of the mountain again. A local shuttle service provides transport back to the Ostrich Manor.

This Guided Hike is a unique opportunity to experience the beauty of the Magaliesberg and Hartbeespoort Dam for anyone 12 years and older with a healthy level of fitness. The Hike is scheduled for departure every last Sunday of the month 08:00 am from the Ostrich Manor. Limited spaces available so bookings are essential! Other dates and times are available upon request for a minimum of 4 hikers. R 395,- per person includes a guide, one way ticket for the Cableway and transport from the Cableway back to the Ostrich Manor.

We kindly request Tour Operators to contact us for extra special rates when able to provide all the transport.

Please keep in mind that we also offer accommodation (from our spacious Zebra Honeymoon Suite to Triple-layer Safari Tents), Game Drives, Horseback Safaris, Massages, Conferencing and Romantic or Group Picnics and that a great variety of package deals are available. Also in combination with all the fantastic activities you can find in Hartbeespoort; the Adventure Playground!

Feel free to share this information with anyone you think who might enjoy this.

Looking forward to welcoming you in the near future at our Eco Lodge in the Heart of the Magaliesberg Biosphere!


South African Tourism Lilizela Awards are open to applicants

02 May 2016

The Province of Bokone Bophirima is pleased to announce that entries are now open for the Provincial Lilizela Tourism Awards.
The Lilizela Tourism Awards were launched by the then National Tourism Minister, Mr Marthinus van Schalkwyk, at INDABA 2013 in May and aim to identify and reward tourism businesses who work passionately and with pride to help enhance South Africa’s global destination competitiveness. They are an initiative of the National Department of Tourism (NDT) and managed and delivered by the Tourism Grading Council of South Africa (TGCSA), the only official and formal quality assurance body and a business unit of South African Tourism.
Following a successful 3 years of the Lilizela Tourism Awards Programme, South African Tourism embarked on a review of the programme. The aim of the review was to understand from entrants and the industry at large how satisfied they are with the current programme and if any changes were suggested. Over 200 respondents gave valuable feedback on the recent survey and those results will be used to improve elements of the awards.

The Lilizela Tourism Awards are about identifying the best service providers in the industry and acknowledging and awarding them for their dedication to service and product excellence.

These are entrepreneurs who work assiduously to give visitors an extraordinary experience capped by superior excellence. Without these entrepreneurs our destination would not be as recognised and renowned as it is.

“We are delighted as Province Bokone Bophirima to encourage all industry stakeholders to apply and compete as it is through such healthy competition that we improve on our service excellence and quality of service,” said MEC for Tourism in the province Mme Desbo Mohono.

“We look forward to rewarding such hard work and efforts of our tourism patriots who continue to ensure that the province remains a destination of choice,” she enthused.
The Lilizela Tourism Awards Team is working closely with Provincial Tourism Authorities to help ensure all entrants understand the value of the consumer votes, and to help them make it easy for their guests to vote for them.

While every effort will be made to put in place to promote these awards to consumers, it is important that business owners or managers inform guests about this competition and encourage them to vote for them using the various voting platforms available. Consumer reviews are a key consideration during the adjudication of these awards and are allocated a score of 80%.

To enter or to view the full list of categories and the entry requirements visit

Issued By South African Tourism

For Further Information Nationally Contact:

Thandiwe Mathibela at South African Tourism
Tel: +27 11 895 3000
[email protected]

Lebo Zulu
Tel: +27 11 243 1362
[email protected]

For Further Information Provincially Contact:

Monde Kakula
Brand Manager
North West Tourism Board
+27 78 6234644
[email protected]

Dineo Lolokwane
Director Communications
Department of Tourism: NW
+27 72 542 8444
[email protected]

Download Official Press Release <

North West Tourism Board Stakeholder Engagements

April 20 2016

It has become imperative for the newly established North West Tourism Board to take its industry stakeholders on board with a view to bringing them up to speed with developments, following processes of splitting the North West Parks and Tourism Board (NWPTB) into two separate entities.

“We feel that we owe our industry and stakeholders formal engagement sessions where we can share facts relating to the split and reconfiguration of the North West Tourism Board in particular.  The timing is most opportune given the amount of work which we have covered to date”, explained the NWTB Chief Information Officer, Mamaki Phoolo.

Stakeholder Engagement Roadshows will be rolled out in the four districts, with the first hosted at Potchefstroom, Dr Kenneth Kaunda District.  They provide conducive platforms for the Tourism Board to introduce a team which is responsible for driving tourism promotions, market intelligence; market development and tourism education and training in the Province following the split.  In addition to the aforesaid, these sessions will be used to provide an overview on the state of tourism in the Province; share key activities which will require industry involvement and partnerships; provide industry with a platform to share their plans, expectations and isolate key activities for which they would like to strike partnerships with the NWTB.

In charting a way forward, the NWTB intends to live by its new vision crafted for the new organisation “Your Partner Towards a Vibrant Tourism Sector”.  These roadshows therefore becoming something which the stakeholder engagements are anchored on.

The NWTB delegation will be led by the Chairperson of the NWTB Board of Directors, David Mogashoa who said “Our mission is to provide an integrated tourism development support system towards a vibrant tourism sector in the North West Province.  As a result, we hope the stakeholder engagement sessions will help create a new paradigm with collective efforts and role playing in growing the provincial tourism economy.”

Issued by the North West Department of Tourism

Download Official Press Release <

New infrastructure for Taung Hotel School and Convention Centre now underway.

April 07 2016

Taung – The much anticipated construction of new Hotel School facilities is officially underway, this was evident when the principal agents and architects Botaki & Associates (PTY) LTD recently handed over various construction sites to various contractors to begin setting up shop for the seventy (70) million rand project to officially commence at the Taung Hotel School and Convention Centre in Taung.

Setting the tone during the construction sites hand over briefing session with all relevant parties involved, Head of North West Department of Tourism, Adv. Neo Sephoti emphasized to contractors that no shoddy work will be accepted and that the provincial government expects a quality infrastructure which will still be standing and in good condition for years to come.

“These are public funds and as a department and the people of this province, we will not compromise on quality. We will insist on regular quality checks because if anything does not meet the required quality standards it will impact on us as a government not the contractors”, Adv. Sephoti said.

Adv. Sephoti also urged with contractors to first consider using local labourers before employing people from outside the area. She said that the provincial government wants to improve the lives of people in rural towns through socio-economic promotion of Villages, Townships and Small Dorpies (VSTD) whereby a certain expenditure of any project in the province must be spent in that particular village, township or small dorpies.

“In order for this to be realized, we really need to urge you as contractors to use local labour and spend as much money as possible locally so that through this project you can assist us in ensuring that there is visible, viable and sustainable socio-economic impact in the area of Taung and its surrounding small rural dorpies of the North West Province”, she said.

Deputy Rector of the Institution, Herman Phetlhe said that he was excited that this project has finally started. He said that the project will see the Taung Hotel School and Convention Centre being transformed onto a world class academy with world class facilities which will enable the institution to cater for more students from anywhere in the world.

“I am overwhelmed with excitement and anticipation because this culminates provincial government’s intentions of making Taung Hotel School and Convention Centre one of the most sought-after hotel schools in the country with the best possible facilities. Upon completion, the new infrastructure which includes a new gate house, double storey student’s residences, ten lecture halls, two dining halls and two student’s demonstration kitchens. This will allow us to grow our market in recruiting more students and also help us in expanding our scope of theoretical and practical work. Students will also be able to enjoy a conducive learning environment which is what is needed to stimulate young minds”, Phetlhe said.

Issued by the North West Department of Tourism

> Download Official Press Release <


MEC Statement on UK and Germany

MEC Mohono’s working visit to the U.K and Germany proves a major success.

They came; they saw and they conquered. This sentiment best describes the recent working visit by MEC for Tourism in the North West Province Mrs Desbo Mohono; who just concluded a whirlwind tour of the U.K and Germany.

The strategic thrust of the visit to the two countries by the MEC; was multi-pronged in orientation; first the visit was intended to do the following amongst others; reconnect the North West Province with the tourism market in both countries; create new partnerships with the tourism trade while strengthening old relations; but most importantly; continue to push and profile the North West Province as the preferred tourist destination of choice for hordes of tourists coming out of the two countries.

“As the department, we have taken a conscious decision, that most of our marketing programs will be deliberately tilted towards domestic tourism in the next financial year. However, as government and the department, we still appreciate and recognize the importance and contribution of International tourists towards growing our provincial economy. We will continue to interact an interface with this important segment of the market as a practical expression of our commitment to aggressively use tourism as critical sector in growing our economy and creating the much needed jobs”, opined MEC Mohono.

Leading a very lean and mean team; MEC Mohono first visited the U.K; where she managed to engage in a series of meetings with members of the tourism trade channel and media. Notably; her engagement with the Head of South African Tourism (SAT) in the United Kingdom, Ms Torlene van der Merwe; proved a monumental success; where the two parties agree on a number of things likely to yield positive result for the province and greatly assist in positioning the destination North West favorably within the U.K market.

Out of that interaction; Ms van der Merwe expressed her commitment to working very closely with the North West province moving forward. Given the fact that they were in the middle of finalizing their marketing and business plans for the coming financial year, they made a binding undertaking to have the province included in their plans; this also meant the office relooking at their current joint marketing agreements model, to see where best to incorporate the province.

It was against this context; that MEC Mohono managed to immediately influence the London based office of SAT to include the North West province in the itinerary of the Irish journalists who recently visited the country (10th – 17th March 2016). The journos were treated to three days of experiences in the North West Province.

What must also rank very high as gains attained on this mission; was that the North West Province will now be one of the pre-Indaba hosting provinces; where a mix of journalists, tour operators and travel agents from the U.K; will visit the province on a familiarization mission just before the commencement of Tourism Indaba; dates had not been yet finalized by the time the MEC was engaging with SAT in London. Armed with the power of persuasion; the Ms Mohono managed to ensure that the Mega-Familiarization trip which is going to have a bigger compliment of trade journalists; tour operators and travel agents from the U.K, earmarked for visiting the country in September; also spends days in the North West Province.

“I must comment and applaud Ms Tolene van der Merwe as the Head of SAT in the U.K for the impeccable manner she handled our discussions. Her willingness to accommodate our province in some of their activities will surely go a long way in placing the province on a winning trajectory”, added Mohono.

Booed by the success registered in the U.K, MEC Mohono took her message of ensuring that the North West province claims its rightful place within the international markets; to Germany. Attending ITB-Berlin, the biggest annual international travel trade show in the world held in Berlin, Germany, MEC Mohono was joined by the Chairperson of the North West Tourism Board, Mr David Mogashoa.

Germany which is being touted as the second biggest core market for South Africa, after the U.K, the North West province was not about to miss an opportunity of presenting its case to thousands of agents and trade buyers who attended the ITB.

As was the case in U.K; MEC followed a simple but an effective strategy of engagement in making a case for the Province. She continued to interface with the strategic members of trade in Germany; together with the Chairperson of the Board; they visited the SA Embassy in Berlin to announce their presence in the German market; but most importantly to solidify the existing good relations that exist between the province and that embassy. This came in the background of other discussions that were held with the Deputy Minister of Tourism Mrs Tokozile Xasa, and the Acting CEO of SA Tourism Ms Sthembiso Dlamini, who were also attending ITB, to see how best to negate the skewed tourism flow patterns; that sees provinces like the North West not getting a fair share of the international market.

This led once more to intense engagement taking place between MEC Mohono; Chairperson of the Board Mr Mogashoa; with the Head of SAT in Germany Ms Therassa Bay-Muller. Discussion gravitated around how best to get the North West Province to be part of the marketing programme that is to be unrolled by the SAT German office for 2016. The discussions proved successful once again; with the German office making an undertaking to also review their plans for 2016 to make sure that the province is accommodated somewhat in their programme.

The icing on the cake was when Ms Miller promised to invite 17 key tour operators and travel agents to visit the North West Province during this year’s Indaba.

“We are a province that dreams big; and we quite elated that in the German SAT office, we seem to have found partners that share in our dream and vision of growing the markets share of the province within the German populace. The onus now lies with us as a province to build on the momentum created by our presence here. We must continue to clarify and unpack what our product portfolio entails. Showcasing our scenic beauty; rich heritage and culture not forgetting our un- parallel wild life offering; is going to be instrumental in unlocking the potential of this market”, enthused Mr Mogashoa.

ITB which is regarded as the leading Travel Trade Show ran from the 09th till the 13th of March. The North West Province like other destinations; made sure that it interacted; communicated and generated interest amongst a hordes of international trade that attended the show.

Issued by the North West Department of Tourism

> Download Official Press Release <

The Tourism Board hits the ground running……

The sun is likely not to set any time soon as far as the fortunes of Bokone Bophirima are concerned. The dawn of the new era in the province has seen the emergence of tourism identified as one of the critical sectors meant to be at the epicenter of growing the provincial tourism economy. The fifth administration under the guidance of Premier Supra Mahumapelo, has placed Agriculture, Culture and Tourism (ACT) to be the leading sectors in resuscitating the economic fortunes of Bokone Bophirima.

“Imbued in this vision of creating a better tomorrow for the province, the establishment of North West Tourism Board remains a central tool earmarked to primarily focus on promoting destination Bokone Bophirama and the provision of tourism hospitality training that would ensure that quality and service are elements synonymous with the destination.”

“Further to this ambition, the hospitality training, a component of the Board, is designed in a manner that it gives practical expression to the mission of transferring the much needed skills and relevant training to the industry in particular within the VTSD (Villages, Townships and Small Dorpies) Economies,” said Mr. Kesielwe David Mogashoa, Chairperson of the Board.

The board has not wasted anytime in getting the Tourism Agency to crystalize this vision, since their appointment in October 2015. The North West Tourism Board will during this financial year finalise the consolidation of the reconfiguration process. This includes among others the approval of the new organisational design, configuration and the resourcing of the tourism mandate. The matching and placement of staff will also be fast-tracked. The Board will prioritise the finalization of the destination marketing strategy to direct market share growth and improve on the current market position. The Are Yeng Bokone Bophirima Brand Platform will be activated and there with a clarion call to all the North Westerners to heed this call and come back home.

“Our training programme will for the first time in twenty four years be expanded beyond current conventional learning sites. A community Outreach Programme will be rolled out within the VTSD’s (Villages, Townships and Small Dorpies) economies to promote job creation and enterprise development. In the latter part of 2016 and the greater part of 2017 the Board will embark on marketing partnership roadshows across the four districts. This is aimed at introducing the new vocabulary of the strategy of the board which will include the vision, mission and key strategic objectives geared towards growing the economy of the province,” further said Mr. Mogashoa

The orientation of the new Board in the next five years would be paying particular emphasis and focus on the following key priority areas:

  • Conceptualization of the Destination Marketing Strategy;
  • Development of Domestic Marketing Strategy;
  • Development of the BRICS Marketing Strategy;
  • Establishment of the Convention Bureau;
  • Being part of the Joint Marketing Agreement (JMA) regime;
  • Development of the Brand Architecture and positioning strategy;
  • Increasing the Hotel School footprint in the province;
  • Market Intelligence focused development.


“The Board of Directors are indeed humbled and appreciate the establishment of the North West Tourism Board by the Provincial Government and the responsibility placed on us to execute its legislative mandate. During our tenure of office and guided by the National and Provincial Tourism Sector Strategies, we will ensure that we fulfill our fiduciary responsibilities as defined in the founding Act, and position the Board as a successful Destination Marketing Organisation,” enthused the Chairperson of the Board.

“We will continue to embrace the ‘Saamtrek, Saamwerk’ philosophy that places greater emphasis on partnerships and cooperative governance to ensure maximum traction in all of governments efforts of turning the fortunes of Bokone Bophirima as province that moves forward. The rebranding; repositioning and renewal of Bokone Bophirama will be the mantra that informs and drives activities and programmes of the North West Tourism Board,” concluded Mr. Mogashoa

Moeng goroga re je!

North West Tourism Activation in Gaborone

>click here for pictures<


The Monitor: 02 August 2015


Echo: 06-12 August 2015

>click here for pictures<

Taung Hotel School and Convention Centre officially opened
Taung – Monday, 02 February 2015.MEC for Tourism in the North West Desbo Mohono officially opened the Taung Hotel School and Convention Centre on Monday. The Institution which has already started with the students intake will operate at full steam as from the beginning of March this year. Thus far 30 students have already been admitted for the academic year and the possibility of admitting more towards the middle of the year is envisaged.According to MEC Mohono the institution will bring a socio-economic revolution to the people of Taung, more especially among women and the youth. She said that people of Taung should be jealous about the institution as it will be a hallmark which the future generation will be proud of. “The opening of this institution further gives impetus approach in seriously championing the issues affecting our youth in general. All affected spheres of government on youth development issues have to radically implement ways and means that will lure our youth to have hunger for education. This is the only way in giving them freedom to a better life,” said the elated Mohono.
MEC Mohono further said that the institution will focus on the education and training of skills and competencies that are required to grow the tourism economy of the North West Province. The institution will also bring an added economic momentum to the Taung region with additional employment opportunities as well as boosting local businesses.Neonyana Morolong is one of the students admitted for this academic year. She said that she was grateful that she is one of the first students to be admitted and hope to finish her studies in record time. The 35 year old mother of three wants to be a professional chef and finally end up owning her own professional restaurant in Taung.Meanwhile, MEC Mohono was supported by the local Taung Mayor Kaone Lobelo and Chief Tshepo Mankurwane of the Batlhaping boo Phuduhutswana and the Acting Mayor of Dr. Ruth Segomotsi Mompati District Municipality Mme Kelebogile Serei who both called for corporation and coordination among government institutions around Taung. They said that through communication and pulling together by government institutions as one, the institutions will yield positive results and create a booming economy for the people of Taung. They both hailed the gesture by government and further gave it thumps up.Learners will be offered practical courses of Professional Cookery; Food, Beverage and Accommodation Services for this academic year. The institution will further introduce additional courses by June this year, which will include the Higher Education programmes in Tourism and Hospitality Management. The expansion in curriculum will also be realised as additional infrastructure and the necessary lecturing and support staff will have been appointed.The infrastructure will be known as the PENTAGON and will house the administration block, lecturers offices, lecture blocks, male and female students residences, a chapel, an auditorium, students canteen, libraries and reading rooms and many others.

For enquiries: Dineo Lolokwane (Spokesperson)
Cell: 072 542 8444
Tel: 018 388 2081
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Sun International/Carousel Hotel and Entertainment Group Bursary Awards to Students of Mafikeng Hotel School
Mahikeng – Thursday, 27 March 2014.Twenty (20) deserving and needy students of Mafikeng Hotel School are to be awarded generous bursary offers by Sun International and Carousel Hotel and Entertainment Group during an event that is to take place in two places simultaneously (Centurion and in Mahikeng) and which is to be broadcast live on “Good Morning Angels” on Radio Jacaranda. The awards will be done on air by Sun International and the Carousel via Radio Jacaranda and the recipient students will be lined live at the SABC Broadcasting Studios in Mahikeng. This one of a kind event is scheduled to take place on Thursday 27 March at 10h00.The Rector of the Hotels Schools Division of North West Parks and Tourism Board pointed out during an interview with the media that students of the institute (popularly known as Mafikeng Hotel Schools) have been yearning for years for support in meeting their financial obligations to the institution with little success.  To this end the Rector noted that the institute has been trying over the years to entice both the public and the private support the initiatives and activities of the institute. He noted that in recent times however there have been some notable successes in that a number of private sector organizations have responded positively to the plight of needy students.The Rector said it is in this vain that Sun International and the Carousel have come to the aid of the institute by sponsoring a number of generous bursary awards to 20 students currently registered and studying at Mafikeng Hotel School.
The Rector added that the total value of the bursary awards is R540 000.00 for 2014 and that the award is likely to continue well into the future. This figure it was noted translates into R27 000.00 per successful recipient student and that it is meant to cover the cost of the students study at the institution. it was explained that for students who are resident in the institution, this amount will cover nearly 50% of their total cost of study. On the other hand for students are non-resident, the amount virtually covers the total cost of their studies per annum such that they pay very little or nothing.

It was noted by the Rector that there is commitment from the funders that subject to certain conditions (exceptional academic performance, good conduct and the demonstration potential to be skilled and creative), the student beneficiaries can expect to enjoy the benefits of being funded through the bursary scheme.

Speaking at the same occasion, the Chief Executive Officer of the North West Parks and Tourism Board Mr. Allan Losaba congratulated the students for their success in the selection and interview processes and urged them to continue to justify the trust and confidence reposed in them by their lecturers and management. He went on to commend Sun International and the Carousel for their generosity and willing to support the growth and development initiatives with the tourism and hospitality sectors of the North West Provincial Government. He noted such an award will go a long way to ensuring the social and economic transformation policy of government becomes reality. He urged other organizations and establishments to emulate the commendable lead provided by Sun International and the Carousel.

One of the elated student beneficiaries who did not want to be named said she was most delighted to be considered for the award. She indicated that she depends on her mother who is a single parent to support her and other siblings in their studies. This she pointed out was no easy take for her mother and sometimes the situation at home made her want to give up on her studies. However she said with such and ward the burden on her mother will be lessened and she as a lucky beneficiary will be energised to study hard to ensure that she justifies the confidence showed in her. She thanked Sun International and Carousel for their generosity and promised them that they will not disappointed and in their decision to support the institution and the students.

For viewers who might be interested the whole proceedings will be broadcast live on Radio Jacaranda on 27 March 2014 from 10h00. The proceedings will be videotaped and broadcast on Wednesday morning of either 2 or 9 April at 6:50 with a repeat at 8:20.The TV-broadcast will be on Kyk-Net the following Sunday 13 April 2014 at 9:20 and at 17:55 – DSTV 114.

Reporting: J.Y. AKWA

Ireland mission brings hope to North West businesses
Date: 29 April 2013South African Embassy in Ireland invited Provinces to celebrate “the South African Week” from the 22nd – 27th April 2013. The week was celebrated with delegates from six provinces. The purpose of the celebration was amongst others; to introduce the South African provinces to the Irish Market, learn good practices in promoting small businesses, tourism investment and cultural exchange, etc.The North West delegation which comprised of the Department of Economic Development, Environment, Conservation and Tourism (DEDECT) and its two agencies North West Parks & Tourism Board and Invest North West were led by Premier Thandi Modise and Member of Executive Council, Mme Motlalepula Rosho.The North West Province took advantage of this platform by presenting its trade, investment and tourism opportunities to different companies and markets in Ireland. A concerted effort to understand the Irish market with a view to identifying mutually beneficial trade and investment partnerships between Ireland and the Province has led to the identification of a number of future possible cooperation projects. The strategic location of the Province together with its natural resource endowment is viewed by many Irish based companies as a strategic entry point into Sub-Saharan Africa. This presents a very lucrative opportunity for the North West to attract Irish based companies seeking economies of scale.During this mission the province identified possible cooperation projects to be further investigated such as capacity building programmes in Information and Communication Technology (ICT), innovative financing schemes for small businesses and various economic and industrial development interventions. These opportunities will be pursued with Enterprise Ireland, Ireland Development Agency and the Shannon Development Company.

“The province intends to adopt an interactive kiosk system based on the Irish model that will be used to improve all information centres throughout the North West.  We intend to install the system before the end of this financial year.  Such a system will include among others tourism packages and trade and investment opportunities,” said MEC Motlalepula Rosho.

Whilst the Irish economy has not yet fully recovered from the onslaught of the recent financial and economic crisis and is battling stringent austerity and high unemployment, there is nevertheless a real opportunity to pursue investment, trade and tourism prospects in this market.

Ambassador Azwindini Ndou with South African delegation and representatives from Shannon Development Zone during the visit at Limerick

02 May 2013 by News Desk



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